The Blue Angel. The original. Thefirst and most successful environmental label in the world – made in Germany
蓝天使。初的。世界上个也是成功的环保标签 - 德国制造
A lot of products and servicescarry marks and labels today that are designed to makepurchasing decisions for consumers easier. In order for them to provide clearguidance when purchasing products and services, it is not only the level ofawareness about the individual labels but also their credibility that plays asignificant role. The Blue Angel was the first environmental label in the worldand has won the trust of consumers since then for good reason.
许多产品和服务都带有标记和标签，旨在为消费者更容易做出购买决定。为了让他们在购买产品和服务时提供明确的指导，不仅对个人标签的认知水平，对他们的可信度起着重要的作用。蓝天使是世界上个环保标签，从那时起就赢得了消费者的信任。
Whatare the benefits offered by the Blue Angel?
蓝天使带来的好处是什么？
Unbeatableproduct diversity
无与伦比的产品多样性
No label in the non-food sectoris as diverse as the Blue Angel. Approx. 12,000 products and services acrossalmost all areas of daily life (except foodstuffs) have currently been awardedthe Blue Angel ecolabel.
非食品领域没有标签与蓝天使一样多样化。几乎所有日常生活领域（食品除外）约12,000种产品和服务目前已被授予蓝天使生态标签。
Exactingand recognised standards
严格和公认的标准
The Blue Angel is only awarded tothe best products in each category. The scientifically substantiateddevelopment of the award criteria is carried out by the Federal EnvironmentAgency. The re are then discussed and agreed in a broad-based processincluding all socially relevant groups such as representatives from industry orconsumer and environmental associations.
蓝天使只授予每个类别中好的产品。联邦环境署对奖励标准进行科学证实的发展。在包括所有社会相关团体（如工业界，消费者和环境协会的代表）的基础广泛的过程中讨论并商定这些要求。